New guidelines for content

As a direct consequence of the huge decrease in traffic that I've suffered after the Google "roll back" the 22th of July, I've reconsidered guidelines for content on my websites.
One of the most important factors is the length of the content. Untill now I've considered 200 words per article to be enough, but now I believe it should be a bit longer. About 300 - 350 words.
Another important thing is Google's improved spell check, which means that a webside will be considered less relevant if it contains mis-spells.

Therefore lately I've worked hard to write longer articles and eleminate mis-spells on my sites. Hopefully this will help to get rankings back.

New niche project

Some years ago (before I started working with SEO) I discovered a very small but also very interesting niche. I heard about a website in this niche and was surprised how popular the site was. The site got tons of traffic (and it still does).
When I told my friends and family about the site, they were just as surprised as I was. How could a website in such a small niche get so much traffic?
I found out that the site is the only Danish site in this market, so of course that's part the explanation.

As I was busy working with my other sites, I didn't had the time to enter this niche with my own site - untill now! Today I've almost finished the backend of my new site. I just need to adjust a couple of things and make an admin page so that my writers can fill in content to the site.

As the site isn't launced yet, I can't reveal what niche I'm talking about. But as soon as my site is ready I will get back to you and tell you.

Untill that I recommend you think about niches in your country/market. Maybe this can be your easy way to achieve #1 rankings i search engines.

Frustrated over the Google "roll back"?

Well I am! The last couple of months I’ve worked hard at getting more visitors to the travel channel at HEPHEY. Until the 22nd of July it worked very well. Until that date I tripled the number of visitors during the last two months, but after the 22nd of July the number of daily visitors has decreased by more than 50%.

Of course I’ve analyzed this huge decrease in traffic. According to one of my friends, SEO expert Claus Lundgaard, the reason is the "roll back" of the Google Bourbon update in May. So far that’s all I know. I’m waiting for Claus to answer my latest e-mail. As soon as I know more, I will post it here at SimonGlue.com.

Best Regards!

Simon Glue

Let’s network

Do you have a blog or a website? Then let us network. I think it could be interesting to see how large a network we can create together. And as an extra bonus we might get some valuable contacts, more visitors to our blogs/websites and so on.

Just contact me and I will create a post on this blog about you (including your link), and in exchange you should create a post about me on your blog. It’s simple! My readers will get to know you and your readers will get to know me. That way we will both reach a much larger audience.

Just contact me at blog [at] hephey.dk (replace [at] with @).

I’m looking forward to hearing from you.

Best Regards!

Simon Glue

Register in forums

Today I've registered a profile in a couple of SEO forums. Maybe you should register a profile in forums related to your industry. This has several advantages. First of all it improves your abillity learn about new trends in your industry. In my case it's very important for me to know about recent news on the SEO scene. Then I'm able to improve my business.

If you run a website, participation in forums has another advantage. By including a link to your site in your signature, you will be able to gain more visitors and improve your rankings in search engines.

Se my recent post here: Great list of directories